Display Ads
A type of online advertisement that can be static with an image or animated with multiple photos, videos, or changing text. Display ads are placed on relevant third-party websites in the form of banners, images, etc.
Benefits
- Reduced Ads Costs
- Increased Reach Rates
- Enriched Audience Targeting Options
- Detailed Performance Reporting Tools
Social Media Ads
is defined as a form of digital advertising that serves paid ads to your target audience using social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest.
Benefits
- Enriched Engagement Rates
- Lets Disruptive Reach Method
- Mobile Friendly
- Reduced Marketing Costs
Audio Ads
is the process of inserting ads into digital audio content to reach listeners. This allows advertisers to connect with audiences while they’re already enjoying the content they love—be it music, podcasts, or digital radio shows.
Benefits
- Personal and Intimate Content
- Audio Ubiguity
- Multitude of digital audio formats
- High precision targeting
- Safety guaranteed for the brand
Native Ads
Native ads also called sponsored content, are a type of online advertising that matches the form and function of the platform upon which it appears. In many cases, it functions like an advertorial and manifests as a video, article, or editorial.
Benefits
- Increased click through rates
- Limitation on algorithmic changes
- Cost-effective solution
- Optimized through insights
Search Ads
Search ad is a technique that displays ads in search engine results whenever someone searches for the services or products offered by the advertiser. The ad displayed matches each query perfectly in this way.
Benefits
- Increased Website Traffic
- Increased Convertion Rates
- Improved Search Engine Rankings
- Customized to a person's search intent
DOOH
Digital Out-Of-Home (DOOH) advertising is a marketing channel where promotional media is dynamically and digitally displayed in outdoor (out-of-home) public spaces. Various digital screens are used to deliver content to people, including elevator screens, digital billboards, and television screens.
Benefits
- Increased attention-grabbing rates
- “Add to location” flexibility formats
- Targeted audience messaging
- Cost effective ad solution
